€16 is a stand-in to check
New in: Sunrise Blend. Peach, honey and a smooth milk-chocolate finish. On the bar from today, and €16 a bag online.
Why this: New on your products spreadsheet since Friday.
The posts you'd make yourself, if you had the time.
Predrafted learns your brand from the posts you've already shared, then drafts new ones in your style: the idea, the caption and a design you can edit. Fresh ones every morning, or ask for one whenever an idea strikes. You decide what goes out.
Start your free weekNo card needed.
Today, 7:003 new drafts for Halftone Coffee
That's this morning done.
Approved drafts are ready to download. Tomorrow at 7:00 there will be new ones.
Try a sample brand
How your drafts get made.
Every one starts from your own brand, and nothing goes out until you say so. Here's one being made for Halftone Coffee, a sample roaster.
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It starts where your brand already lives.
Connect your Instagram and add your website, and Predrafted reads your posts, your captions and your pages: everything you've already made. More platforms are on the way.
For Halftone Coffee: Their posts on @halftone.coffee, and the shop and story pages of their site.
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It learns your brand, not just your colors.
What you sell and who buys it, where your customers are, what you post about and how you sound, as well as how your posts look. It all goes into one brand profile, which you can read and correct.
For Halftone Coffee: A roaster for home brewers across the Netherlands, mostly posting new coffees and brewing tips, warm and a little nerdy.
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It finds something worth posting.
It keeps an eye on what you've connected, like a spreadsheet, a document or a link, and on what's going on around you: your calendar, and the sites and accounts you follow. Each day it picks what your audience will care about.
For Halftone Coffee: A new coffee landed on their sheet on Friday, the week is quiet, and new coffees are what they post most.
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It drafts the post and the caption.
A design made for the idea in your style, not a template with your logo on it, and a caption in your voice. It picks the format too: a single post, a carousel or a reel.
For Halftone Coffee: A carousel of 4 slides, with the real tasting notes from their sheet.
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It asks you for what only you know.
It never passes off a guess as a fact: anything it couldn't confirm is marked for you to check. And a reel comes with a shot list, not made-up footage. You film what only you can; it does the edit, subtitles and music.
For Halftone Coffee: Their sheet has no price for a bag, so €16 is a stand-in, flagged on the post and in the caption.
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Every part is yours to change.
It's a real design, not a flat picture. Change a word, swap the photo, move things around: every part of it already uses your colors and fonts.
For Halftone Coffee: The photo, the headline, the price and the labels can each be picked up and changed on their own.
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Change it in a sentence.
Ask in plain words and the change is made in place, still on brand. Then download it as images, a PDF or a video, and post it whenever it suits you.
For Halftone Coffee: Asked for: “Swap blue and red.”
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It keeps learning your brand.
Every change you ask for and every draft you skip tells it something about your brand. It turns that into notes for next time, and every draft after follows them. You can read and edit them whenever you like.
For Halftone Coffee: Their next new-coffee post comes out red too, without them asking again.
- In your style, not a template.Every design is made for its idea, from your own posts, colors and fonts.
- It asks instead of inventing.Facts it can't confirm are flagged for you to check, and the footage is yours to film.
- Nothing goes out without you.You approve every post, and you post it yourself, when it suits you.
Got an idea? Just ask.
No need to wait for tomorrow's drafts. Describe the post you have in mind the way you'd brief a designer, name a product, a photo or a past post to work from, and Predrafted drafts it in your style.
Try one of Fern & Fig's requests
What should this post be about?
Tell people we deliver all over Amsterdam now, the same day if they order by noon.
Drafted. It's in your drafts, ready to edit.
Drafted: Deep green post in large pink-white serif type: Same-day flowers, all over Amsterdam. A pink badge reads Order by noon.
The right post on the right day.
Predrafted keeps track of the holidays where your customers are, the days your industry celebrates, and new posts from the sites and accounts you follow. Ideas arrive while they're still timely.
- Holidays in your countries
- Shopping dates
- Your website
- Blogs and news
- Instagram accounts and hashtags
Coming up
- World Mental Health DayIn this week's drafts
- International Day of the GirlIn this week's drafts
- World Food DayIn this week's drafts
- HalloweenIn your morning email
- Singles' DayComing up later
Dates up to a week away shape your daily drafts. Ones further out appear in your morning email, a click away from a draft.
It learns your taste.
Every draft you approve shapes the next ones. It rereads your account each week, so it keeps up as your brand changes.
- Halftone CoffeeCoffee roaster
- Mareld StudioInterior studio
- Fern & FigFlorist
- Core ClubPilates studio
- Paper LanternBookshop
Every brand you run, in one place.
Keep each client's brand, voice and calendar separate. Invite your team and your clients, and decide who can approve.
Every feature, on every plan.
Plans differ only in how many drafts you make. Start with 7 days free, no card needed.
Basic
$9a month
- A new draft for each brand, every day
- Up to 30 drafts a month in all
- 30 redos and requested changes a month
Pro
Your free week runs on Pro$29a month
- Up to 3 new drafts for each brand, every day
- Up to 100 drafts a month in all
- 100 redos and requested changes a month
Max
$99a month
- Up to 5 new drafts for each brand, every day
- Up to 300 drafts a month in all
- 300 redos and requested changes a month
Prices in US dollars, billed monthly. Taxes are added at checkout where they apply. Compare the plans in detail.
Questions, answered.
Anything else? Write to support@predrafted.com.
What happens after the 7 free days?
Your brand and your drafts stay right where they are, but you can't make new ones until you pick a plan. We never ask for a card to start, so there's nothing to cancel. The free days run on Pro, so you see everything.
Does it post for me?
No. Nothing goes out without you. You download the finished post as images, a PDF or a video, and post it yourself whenever you like.
Which social platforms does it work with?
Today it connects to Instagram and reads your website, which is where it learns your brand. The posts it makes are yours to share anywhere, and support for more platforms is on the way.
Will my posts look like AI made them?
No. Each design is made for its idea in your own style, from your posts, colors and fonts, not picked from a template. It doesn't invent facts or footage either: anything it couldn't confirm is flagged for you to check, and a reel asks you to film the shots. If a draft isn't right, change it in a sentence or skip it, and it learns from that too.
Do I have to wait for the morning's drafts?
No. Whenever you have an idea, describe it in your own words and name a product, a photo or a past post to work from, and it's drafted in your style. The morning drafts keep coming either way.
Can it use my own photos, fonts and products?
Yes. Upload photos and font files to your brand, and connect a spreadsheet of your products or events so drafts use your real names, prices and dates instead of guessing.
I look after several brands. Does that cost more?
No. Every plan lets you add your brands and invite your team and clients. Plans only differ in how many drafts you make each month.
What happens to my account's data?
Predrafted reads your posts to learn your brand and never posts, comments or messages from your account. Your brand and drafts are stored in the EU.
Can I talk to a person?
Of course. Write to support@predrafted.com and someone from the team will answer.
Your first drafts are a few minutes away.
Connect your Instagram and see what Predrafted makes in your style. 7 days free, no card needed.
